Englishness - the Stats.
From a surprising source - the new boy - David Miliband | Secretary of State for Environment, Food & Rural Affairs
I recently read a 'devolution briefing' from the Economic and Social Research Council (ESRC) which showed that in Scotland and Wales in 2003 at least 3 in 5 people said they saw themselves as a mixture of British and Scottish/Welsh. The equivalent figure in England was nearly three quarters (though since 1999 the number saying they are English not British has been at least 17%).
Which seems to say that with 75% vs 60% the English are more conscious of being English than either the Scots or Welsh are of being Scottish or Welsh. A politician with nous would tap into that...