"culturally authentic and accurate"
The BBC is hiring a "diversity tsar" to ensure that its channels and programmes are "culturally authentic and accurate".
Mary Fitzpatrick begins work next month ...(at I believe £70 k pa)
Jana Bennett, the BBC's director of television, said that the move was to "put audiences at the heart of what we do". She added: "To meet audiences' expectations in a changing world, we need our programmes to reflect fully and accurately the diversity of the UK population."
Miss Fitzpatrick said her job would not be about "quotas or box-ticking, but focusing minds on the fact that audiences are hugely diverse and they rightly expect to see themselves and their life experiences reflected on TV".
So "culturally authentic and accurate" - what is she going to do about Balamory -
The whole of Scotland is 98.4% white with the area around Tobermory, where it is filmed, even more monocultural (figures not online). You will notice the make up of the main characters above, the supporting cast is also as ethnically diverse.
So to be "culturally authentic and accurate" they would have to do a serious culling of characters! Remember the whole of the UK is 92.1% white, does that seem to be the proportion you see on the BBC?
If the BBC wants to project the UK as a culturally diverse and exciting place, if it wants to pretend that that Scottish fishing villages are as cosmopolitan as Islington - fine. Just don't come the "culturally authentic and accurate" lie to me, or with my money.