Osborne begins to get the idea
"We are the low-tax party," he said. "We have a new dividing line between a Labour Prime Minister who has taxed a generation out of home ownership and a Conservative government that will abolish stamp duty for first-time buyers.
"The dividing line between a Labour Prime Minister who takes away the homes of those who have saved all their lives and a Conservative government that takes people's homes and savings out of inheritance tax."
Now that is more like it, see it wasn't so hard to say was it, keep repeating every morning and build it up, more "low-tax", more "freedom" and you will be surprised what may happen.