Scepticism winning war of ideas
The British public has become more sceptical about climate change over the last five years, according to a survey.
Twice as many people now agree that "claims that human activities are changing the climate are exaggerated".
Four in 10 believe that many leading experts still question the evidence. One in five are "hard-line sceptics".
Half of the people surveyed believed the media was too alarmist.
And a third said there was too much conflicting evidence to know what is actually happening.
Cardiff's Dr Lorraine Whitmarsh added: "We need to make it clear to people what is due to climate change and what is not.
"It is time we made it real to people."
Other surveys have shown that people in the UK are more sceptical than those in Europe, but less than those in the US.
WHO IS THE MOST 'SCEPTICAL'?
Men more than women
Rural more than urban
Conservative voters more than Lib Dem voters; Lib Dem voters more than Labour voters
So only poor young urban Labour voting idiot women are convinced, way to go!